Published by Kevin TIGA in Fashion news the 27/11/2019 at 12:30
The famous PUMA sportswear brand combined with the luxury and elegance of the French fashion house headed by Olivier Rousteing to create a new collection.
What is the name of this collection? PUMA X BALMAIN.
A limited edition collection created with the collaboration of actress and model Cara Delevingne. The collection has been available worldwide since 21 November 2019.
Concerning this first collaboration, here are the words of Olivier Rousteing:
"Everyone involved - PUMA, BALMAIN, Cara and I - were determined to create something timeless. Above all, we knew that our message had to be strong and reflect exactly who we are and what we believe in. »
The announcement of this collaboration, through the creation of a unique and inimitable style, will undoubtedly guarantee an immense success.
The style addressed by this collection is based on a common passion between Rousteing and Cara Delevingne: boxing.
The union between PUMA, BALMAIN and Cara Delevingne is undoubtedly one of the most discussed partnerships of the season in the fashion industry.
The young model, co-designer with the artistic director of the fashion house BALMAIN in the creation of the product line, had already worked with the French brand for a handbag creation.
The entire line is composed of two collections dedicated to the world of boxing, including 35 unique pieces of clothing, shoes and accessories.
Inspired by Cara Delevingne's irreverent spirit, the collection manages to merge the souls of both brands to combine sport and fashion. Gold accents, bright colours and design elements characterise its articles for a mix of glamorous and sporty style.
Colourful bomber jackets, hooded sweatshirts, leggings, red and blue boxing shorts, leggings, training bras and striped t-shirts, the young model adds her personal touch to the worlds of fashion and boxing.
Photo courtesy of Puma
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